Inside Ikea’s movie studio-size marketing and production facility at the company’s headquarters in Älmhult, Sweden, a corner of a vast soundstage is piled with a multicolored array of what look like props from some fantastical children’s show. There’s a bench that rocks from side to side, a bright blue lamp that hides two transformative elbows in its skinny post, a glass vase with jug ears sticking out from its sides, and a clock on the end of a curvaceous red tube that looks like a worm wiggling its way out of the dirt.

These whimsical items are all part of Ikea’s new PS collection, a once-in-a-while recurring product drop that the company uses to stretch its experimental design muscles. Now available in stores and online, this year’s PS collection is the 10th since the company set out in 1995 with a line of products intended to take some ownership over the increasingly widespread proliferation of Scandinavian design.

The PS collection is a flag-planting moment for the global home furnishings giant, staking a claim over the present and future of Scandinavian design, and plotting a way forward for its own design intentions. That includes softly curved plywood chairs, a clever square table with a drawer that can slide through from one side to the other, and a wacky adjustable stool that uses a sawtooth mechanism to ratchet up to different heights.

“The brief was ‘less but more, simple but not a bore,’” Maria O’Brian, the creative leader behind the PS collection. “And this is what came back.”

She’s standing amid the collection in Ikea’s soundstage in early April when I visited the company headquarters for an exclusive look at its prototyping shop, where many of the 1,500 to 2,000 new products Ikea releases every year are meticulously developed.

During my visit, part of the collection was being prepped to ship out to Milan for the annual Salone del Mobile furniture fair. Once the exclusive domain of the high-end design world, Salone got its first infusion of Ikea’s low-cost “democratic design” with the inaugural PS collection in 1995. More than 30 years later, O’Brian sees the new PS collection doubling down on its original purpose.

“Scandinavian design is all about simplicity, the material, the functionality, the directness of design. And it’s also about resourcefulness and being smart with the materials and ornamentation. You don’t want to just slap something on there for the sake of it,” O’Brian says. “But it’s not boring.”

That’s how a seemingly infeasible product like an inflatable easy chair is now making its way into hundreds of Ikea stores around the world. During my visit to Ikea’s headquarters, I saw some of the dozens of prototypes it took designer Mikael Axelsson more than a decade to develop in his aim to turn his inflatable furniture idea into something comfortable that could also be manufactured at Ikea’s vast global scale.

I also saw the grueling trial and error between designers and production facilities to realize designer David Wahl’s foldable side table, a briefcase-like portable table that opens in one smooth motion and clicks into place. In Ikea’s prototyping shop, Wahl pulled out four prototypes of the design, each with slightly different hardware and fittings, and each a wobbly mess. “We called it a dancing table,” he told me, rocking an early version like a hula dancer. It took nearly a year of back-and-forth work to achieve the millimeter-precise locking mechanism that kept the table steady.

Other products in the PS collection have easier origins. The bright floor lamp with two pivot points in the lamp post came from designer Lex Pott sawing 46-degree cuts into a broomstick. Designer Friso Wiersma used his background as a boatbuilder to create a highly refined storage cabinet with doors that look woven like baskets.

“I asked him to make some storage for the collection. He was like, okay, see you in a week,” O’Brian recalls. “He showed up with two final, amazing cabinets. And then we just took the discussion from there.”

A few other highlights from Ikea’s new PS collection include a puffy chair that flops open to become a bed, and a pared-down chair with a backrest that can be used sideways as an armrest or even backwards as a place to prop up your elbows.

“The point of PS is that we do challenge ourselves. We challenge what we think we can do or how we do it,” O’Brian says. “We wanted to push our boundaries.”

US President Donald Trump is expected to land in China this Wednesday ahead of a summit with his Chinese counterpart Xi Jinping. Trump is accompanied by a large delegation of US executives and has promised to ask Xi to “open up” the country to US business. In this edition, we explore what “opening up” means in this context. Plus, FRANCE 24’s Yena Lee looks into one of the key points of negotiations: China’s purchases of US soybeans.

Amazon’s devices chief says the company is not chasing a conventional smartphone, even as reports point to a mobile AI device inspired by Alexa.

I mowed a lot of lawns and cleaned a lot of gutters as a kid, but my first consistent job was delivering newspapers. Today that sounds quaint, but it was a rite of passage back in the day.

I grew up in Chevy Chase, Maryland, just outside Washington, D.C., raised primarily by my mom and in the most modest house of anyone I knew. She used to say we were never poor– we just didn’t have a lot of money. So at age 15 when I heard that a Washington Post delivery route paid $100/month, I jumped at the chance.

This was the Post in its prime, not long after its reporting on the Watergate scandal made the paper famous. Every home in the area had a subscription. Politicians, lawyers, lobbyists, staffers – they all woke up and reached for the same paper, expecting to be on their porch by 6:30am. And even if I was just the kid making sure it landed there, it felt important.

So at 5:30am seven days a week, I was out the door, ready to fill the bag slung over my shoulder and walk porch to porch. There’s something clarifying about that hour. No one is asking anything of you– it’s just the work in front of you and the responsibility to get it done. I loved it.

Except Wednesdays. Wednesdays were brutal. Coupon inserts from Safeway and Giant turned what was already a heavy bag into something you felt in your shoulders for days. And it was doubly brutal if it rained that day. But people were counting on the Post showing up. Someone was going to pour their coffee, sit down at the kitchen table, and reach for it, rain or shine. Coupon day, or not.

Looking back, what that job really taught me wasn’t just about showing up on time, though it was that, too. It was about understanding that reliability is a form of respect. Everyone wants to be seen. When you commit to being there for someone – and you follow through – you’re telling that person: I see you. You matter.

That sits at the center of what we do at Lyft. Every ride is a commitment. A driver heading out at 5 a.m. (and there are a lot of them) is honoring the same promise I made on that paper route: I’ll be there. They’re getting to the airport, to the hospital, to a job interview.

The stakes are higher than a twelve-year-old delivering a Wednesday newspaper. But my commitment is the same, seven days a week, 24 hours a day, a billion times a year.

It’s a valuable lesson no matter what you do.

My First Job is a recurring series in which prominent business leaders share what their first job was and what they learned from it.

In a televised announcement on May, 12, Vladimir #Putin announced the Sarmat would be ready for combat by the end of the year. This comes a few days after he said the war in #Ukraine was close to an end.

After proposing a new design for its municipal logo on Facebook, one tiny Maine town faced backlash in the comments section when it admitted the mark was generated by AI. The post and page are now private.

Newburgh, Maine, population 1,520, is some 25 miles from the coast, just outside Bangor. In its Facebook post late last month, the town didn’t hide the fact that its proposed farm-theme logo was AI-generated, and even asked for feedback.

“It’s time to update our town logo that we use on our letterhead,” the post read, according to Bangor Daily News. “This is what AI and I came up with as I am no artist. Also, attached is what our old logo looked like. We wanted to know thoughts on the new design and if it represents Newburgh.”

The logo shows a farmhouse with a silo inside of a round seal with hills in the background. In the foreground, there are rows of crops and a pine tree, a longtime Maine symbol. The AI authorship of the logo is obvious in text written along the bottom, where the two number 1s in “1819” are upside down and the letter I in “Incorporated” is a number 1.

Residents from the small town were not happy. David Aston, who lives in Newburgh and owns the nearby Timber Hearth Tattoo Co., offered to design a logo for the town.

“I think it’s important for local governments to go human-made because it reinforces the importance of design and art as a human endeavor that’s just as important as the other functions of government,” he tells Fast Company.

The AI logo was a take on Newburgh’s current logo, an illustration of a farmhouse that’s too detailed to look good when shrunken down. On town letterhead, the current farmhouse mark appears along with Word Art-style text in a concave shape that writes out its year of incorporation. It looks dated, and the town is well intentioned to consider a new logo.

Redesigning town or city logos is inherently fraught, though, since everyone has an opinion about graphic design, especially when it’s about where they live. When it comes to winning over the public, using AI is likely to make the process even harder.

A Pew Research Center survey released in March found nearly 40% of U.S. adults believe data centers are “mostly bad” for the environment and home energy costs.

That’s especially true in Maine, where growing backlash culminated in the first statewide ban on data centers in the U.S. The ban, passed by state lawmakers in April, lasts more than a year and covers data centers that surpass a certain size.

Representatives for Newburgh didn’t respond to a request for comment, but taking into account the small size of the town staff and government (its town manager, for example, serves as clerk, treasurer, tax collector, registrar of voters, and general assistance administrator), it’s perhaps not surprising they might turn to AI for logo ideas.

Graphic design experience is not a requirement for public service, and not every municipality has the budget or resources for design-forward government services. Still, the blowback in Newburgh is instructive.

Getting public input was smart, and what town officials found was that for many residents, an AI design doesn’t represent them. When it comes to branding the places we call home, a human touch is key.

PRESS REVIEW – Wednesday, May 13, 2026: A highly awaited summit between Donald Trump and Xi Jinping kicks off in China. But first, the British front pages discuss Prime Minister Keir Starmer’s continuing struggles. Next, climate scientists are worried that El Nino will be particularly intense this year. Finally, sunburns might hold the keys to a technological revolution.